Media economics, the study of the macro and microeconomic aspects of media companies and industries, is an ever-changing field. With new mediums of consumption, new audiences, and changing forms of entertainment, the research agenda is constantly expanding. Professor Anderson (University of Virginia) researches many aspects of media economics. He recently visited CERGE-EI to present his most recent paper, Media Market Concentration, Advertising Levels, and Ad Prices.

While at CERGE-EI, Professor Anderson sat down for a brief interview with PhD student Liyou G. Borga. Check it out in HD on the CERGE-EI youtube channel:

httpv://youtu.be/6nEi2tDwpvU